List Brokerage for The New Mailer
New to List Rentals? Cornerstone wants to help you learn a bit about the process before you embark on it. If you are a first time Direct Mailer, it’s a good idea to prepare yourself with some...
View ArticleA Day in the Life of a Data Cleanser – Part 1
A two-part look at the daily duties of a Cornerstone List Processing Account Supervisor Well, she’s not technically a Data Cleanser – she’s an Account Supervisor for Cornerstone’s List Processing...
View ArticleA Day in the Life of a Data Cleanser – Part 2
Hygiene… The Data Kind Cornerstone’s Data Hygiene/List Processing Divisionoffers many Products and Services but today the Account Supervisor is working on a Phone Append. Here’s the condensed version...
View ArticleExpanding to the United States
Ossie Hinds explains his thought process before deciding to purchase Sheads & Associates – a Maryland-based donation processing business. 1. We understand the US market. Cornerstone does 40% of its...
View ArticleWords of Campaign Wisdom From Our Staff
A monthly blog where Cornerstone staff will share their insights on a variety of different subjects of use to our Clients. Employee: Jen Weisz, Account Director, Marketing Database Services Topic: The...
View ArticleAnd The Winner For Best Data Shop is…
I spent last night ooo-ing and ahh-ing over some of the clever winning ads displayed in the 2012 Marketing Awards Magazine. From the imaginative simplicity of agency Marketel McCann Erickson’s Liberté...
View ArticleDirect Marketing In The Summertime
Spring has sprung. The grass is almost green. People are outside. What does this mean? 1) That location based tools are ‘off the hook’ busy. Recently, according to Marketing Magazine, a Yoga company...
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